Social Responsibility Management

Social responsibility management is a type of leadership that focuses how an organization or brand impacts the community.
By implementing this management style, brands can boost their image and attract a positive customer base.
It is the process of organizing and overseeing efforts to imporve the community and address social issues. Managers can imporve their leadership by incorporating a focus on accountability to society and the community.

Benefits of social responsibility management

Improved community: By implementing social responsibility management in your management style, you can improve your community. This can be through improving the environment, strengthening relationships and heightening voices.
Boosted image: Investing in social responsibility management can supply the marketing team with additional materials and focus for commercials and advertisements. This can give the brand a boosted image in the press and in the public.
Increased customer base: You may be more likely to attract customers with positive outlooks and associations with your brand when you implement social responsibility management. Consumers can act as additional marketing for the brand by talking to others about the products, services and social ideals the company holds.
Skilled management: Training leaders within an organization to understand and implement social responsibility management can help them improve their knowledge and strengthen their skills. For example, when managers learn to prioritize the community in decision-making, they also learn to prioritize members of their team.

Types of social responsibility

As a manager, you can create a social responsibility management plan that includes a single focus or encompasses many responsibilities to the community. These are the different types of social responsibility:

Philanthropic: those issues that affect different groups of people within society.
- This can include minoritites and groups based on location and hardship.
- For example, a company may choose to implement social responsibility management methods focused on social issues by donating leftover food or clothing to the homeless.
Environment: it is the process of ensuring the organization does no hard to the enviroment with its processes, with the eventual goal of reversing damage and improving the ecosystem.
- This can include steps like using recycled materials during manufacturing, offsetting the carbon footprint of shipping or donating to organizations that support the environment.
Ethical: a company's ethical responsibility refers to its efforts that all team members and customers receive respect and fair treatment. This includes suppliers, investors and leadership personnel within the company as well
Economic: Financial or economic social responsibility is the organization's focus on using funds and resources in a way that positively impacts the community. This can include sourcing materials and ingredients from local venders, rather than importing cheaper options.